Instagram’s most popular pet right now is a cute puppy named Samson the Dood.

With more than 60,000 Instagram followers ogling the fluff bomb, the Goldendoodle—a golden retriever cross poodle—is New York’s favorite dog.


Samson enjoys brunching with his animal companions and visiting rooftop pubs, just like any New York hipster.

He constantly appears to be known when we are out in particular parts of New York, according to his owner Jessica, who resides in Brooklyn with her husband Alex.

Jessica purchased the Goldendoodle from a breeder in Canada when it was a puppy.


“We’ve been approached by brands for advertising, but we don’t do much; we only promote the brands of goods we use and support,” she said.

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